Why Meta Ads are essential for your business

The reality of organic reach

Facebook has intentionally reduced organic reach for business pages over the years to encourage paid advertising. We've witnessed a dramatic decline from around 16% organic reach in 2012 to as low as 0.5-1% today. This wasn't accidental; it's Facebook's core business strategy.

Your business posts now reach fewer than 1% of your followers organically. Even your most engaged followers rarely see your content without paid promotion. Organic posting alone can't deliver the consistent, measurable results your business needs. This strategic shift means that while organic content remains important for community building, paid advertising is now essential for guaranteed visibility, precise targeting and reliable marketing results.

What's included in our Meta Ads management

Campaign strategy & set-up

Creative development

Ongoing optimisation & management

Data analysis & reporting

Frequently Asked Questions (FAQs)

Q: How quickly will I see results?

A: Initial data appears within 48-72 hours, with meaningful data available after 7-14 days. Full optimisation typically occurs within 30 days as Meta's algorithm learns your ideal audience.

Q: What if my ads don't perform well?

A: We continuously monitor and optimise campaigns. If performance doesn't meet expectations, we adjust targeting, creative, or strategy based on data insights. Our goal is your success.

Q: How much should I budget for ad spend?

A: We recommend a minimum monthly ad spend that allows Meta's algorithm to optimise effectively. We'll discuss the optimal budget level during your consultation, based on your goals and the market.

Q: Can you guarantee specific results?

A: While we can't guarantee specific numbers (no ethical agency can), we guarantee professional management, strategic optimisation and transparent reporting.

Investment & getting started

Meta Ads Management: From £500 per month

Our service includes complete campaign strategy, creative development, ongoing optimisation and detailed reporting. We handle every aspect of your Meta ads so you can focus on serving your customers and growing your business.

Meta advertising delivers the targeted reach and measurable results that organic social media alone cannot provide. Let us help you navigate Meta's pay-to-play nature and turn your advertising investment into profitable growth.

Book your free strategy consultation and let's discuss how our strategic Meta ads management can improve your marketing results and generate consistent growth for your business.